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Italian Pdo, Pgi and Stg products

Italy is the world leader for the number of certificated productions, with 239 products in the Eu register, of which there are 149 Pdo, 88 Pgi and 2 Stg

There is a production base of about 85 thousand of agricultural companies, the produced volume is about 1,3 million of tones, the turnover of the production is of 6 billion and consumption is about 10 billion of euro, Italy the world leader for the number of certificated productions, with 239 products in the Eu register, of which there are 149 Pdo, 88 Pgi and 2 Stg (data 31.12.2011). There is some data from the “Qualivita-Ismea 2011”report, presented at the Ministry for agricultural food and forestry policies at the presence of Mario Catania.
After the constant increase registered in 2004 and 2007 and after the decrease in 2008 and 2009, the certificate Pdo and Pgi production began to increase again in 2010, registering a rise of more than 20% on an annual base. The increase was mainly determined by the rise of fruit and vegetables and cereals production (+46,4%), in particular of apples, and Aceto Balsamico of Modena, that quintupled its quantitive certificates.
The most content increases are in the cheese sector (+2%) and other sectors that also have the lowest weight in terms of certificated production, such as extra virgin olive oil (+0,7), fresh meet (+6%) and 'other sectors' that report +13,4%. On the contrary there is a light decrease of meat products (-1,7%) by reason of the lower numbers for Parma and San Daniele hams.
Analyzing the market values of the Pdo and Pgi sector, it is estimated for 2010 a potential business is about 6 billion euro of production, while, as for the consumption value, there is an estimated value a little higher than 10 billionf euro, 7,4 billion of which in the national market.
Observing the turnover of the total production generated by single products, it is possible to detect a strong concentration on few denominations. In 2010 the first ten Pdo-Pgi summed more than 82% of the total sector turnover.
It is true that the Pdo and Pgi sector remains much concentrated, but we must underline the rise of new denominations, that find the space among the most important products. A recent example is Aceto Balsamico of Modena, it was included in top-ten for turnover in 2010.
In 2010 the highets increase is registered among the most important productions such as the Pgi Aceto Balsamico of Modena and from 10 to 24% for Pdo Grana Padana, Pdo Parmigiano Reggiano and Pdo Mozzarella di Bufala Campana. We have an oscillating increase between 3 and 6% for Pgi Bresaola Della Valtellina, Pgi Mortadella Bologna and Pdo Gorgonzola. A decrease of 2-3% in the sale of two main Pdo hams (Parma and San daniele) and of more than 4% of the Pecorino Romano (inflection in act from 2008).
Confronting the product typology and the weight, in terms of a number of denominations and the turnover of company, it is possible to observe an asymmetry between the incidence of denominations and market value in some sectors: in fruit and vegetable sector the total number of denominations weights on the total of 40% but the total turnover has an incidence estimated at 5%. For the olive oil the total number of denominations incised on the total for 17%, but a total turnover has a weight of 1%. There is an opposite situation for cheeses and meat products.
“Also 2011, the president of Ismea Arturo Semerari underlined, according to the preliminary data, elaborated by Ismea, we can observe a positive progress for quality agricultural and food products both in export and internal consumption. However, in 2012 this could change, but we believe that the export that weights about 1/3 on production can help support the sector, balancing an possible reduction of internal consumption.”
“The total picture of the Italian quality productions is optimistic: the produce data and the 20 new Italian denominations registered in 2011, that involve more than 7000 new companies in product certification, are a sign of vitality of our agriculture and our whole economy, Mauro Rosati General secretary of Qualivita comments. There are enterprisers that see the future with renewed interest in a context of international market where the “O Factor” is the only compass that guides us. The new globalization makes us more careful and increases our need of quality agricultural products, for this reason, in order to take the opportunities connected with these changes, it is useful to renew and change certain paradigm such as “small is beautiful” and “improvised originality” and to focuses on company organization, standard certification and marketing.”

Source: Aiol

by Graziano Alderighi
06 february 2012, World News > Italy

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